Amway – Top 10 Countries By Revenue Revealed
At the Amway Europe Leadership Training Seminar 2013 the next sales figures have been revealed. Asia rules with $6,455 million or 57%. Home country USA is only counting for 7% ($861) of the worldwide sales.
Amway is an American multinational direct-selling company using multi-level marketing techniques, that sells a variety of products, primarily in the health, beauty, and home care markets.
Amway was founded in 1959 by Jay Van Andel and Richard DeVos. Based in Ada, Michigan, the company and family of companies under Alticor reported sales of USD$11.3 billion for the year ended December 31, 2012 – the seventh consecutive year of growth for the company.
Its product lines include home care products, personal care products, jewelry, electronics, Nutrilite dietary supplements, water purifiers, air purifiers, insurance and cosmetics. Amway conducts business through a number of affiliated companies in more than a hundred countries and territories around the world.
Amway was ranked No.114 among the largest global retailers by Deloitte in 2006, and No.25 among the largest private companies in the U.S. by Forbes in 2012.
| Rank | Country | Sales 2012 (USD$m) | Growth |
| 1 | China | $4,385 | +1% |
| 2 | Japan | $1,185 | +2% |
| 3 | Korea | $885 | +2% |
| 4 | United States | $861 | +5% |
| 5 | Russia | $629 | +19% |
| 6 | Thailand | $568 | +10% |
| 7 | India | $493 | +7% |
| 8 | Taiwan | $340 | +8% |
| 9 | Malaysia | $263 | +8% |
| 10 | Ukraine | $150 | +7% |
Source: The Truth about Amway