ViSalus Launches New Product – Vi Crunch Protein Super Cereal
ViSalus is innovating breakfast by offering a cereal that delivers on the promise of making the first meal of the day, the most important and nutritious meal of the day.
Complementing its already proven #1 best selling meal replacement shake* and nutritional supplements, the company is launching its biggest product introduction in its history with a new patent pending, high protein, high fiber cereal – Vi Crunch™ Protein Super Cereal.
It is packed with 12 grams of Fi-Sorb™ protein blend from five sources of protein, five grams of prebiotic fiber, vitamins and minerals, antioxidants grape seed and rosemary extract, only three grams of sugar per serving and has the company’s signature Sweet Cream flavor that has made its shake such a success. To create breakfast variety, ViSalus is also releasing Vi Crunch Fusions, two flavorful and nutritious toppings to add to Vi Crunch cereal, other favorite breakfast foods like shakes or yogurt, or to eat as a stand-alone snack. ViSalus is bringing its reputation for great flavor and nutrition, as well as the strength of its Challenge community, to challenge the $12.5 billion U.S. and Canada cereal market.
“Over the past 100 years, there has been little innovation in the cereal category,” said Ryan Blair, ViSalus Chief Executive Officer. “We are challenging breakfast foods that have high sugar, salt and fat content by offering a nutritionally dense cereal that tastes great without ingredients that have a detrimental impact on human health.”
While cereal remains the most popular breakfast food, most are loaded with sugar and low in nutrition. Six of the Top 10 cereal brands1 have 10g or more of sugar per serving, which equates to approximately 25% of the sugar found in a 12 oz. can of regular soda. Vi Crunch Protein Super Cereal changes the ready-to-eat cereal category with a product that packs a punch of nutrition and contains no artificial colors, flavors, sweeteners or preservatives, is low in sugar (sweetened with evaporated cane sugar and Stevia), sodium and fat. Like ViSalus’ Vi-Shape® Shake, it has zero trans fat, is cholesterol free, contains no wheat or wheat gluten and is OU Kosher certified.
Cereal lovers, 46 percent of whom eat cereal as snacks throughout the day, can mix things up with Vi Crunch Fusions, which add a burst of flavor, crunch and additional nutrients to your breakfast. Vi Crunch Fusions, available in two flavors, Chocolate Macadamia Granola and Tri-Berry Puffs, can be enjoyed right out of the package as a delicious snack or sprinkled on cereal, yogurt, or even a Vi-Shape shake.
Vi Crunch Protein Super Cereal and Vi Crunch Fusions will initially be available as an add-on order to the Body by Vi™ 90-Day Challenge kits, with plans for their inclusion in expanded Fit, Transformation, Core, Shape and Balance Kits in early 2014.
Visalus Top Earners – The est. earnings are as follows:
[private_platinum]
DISCLAIMER:
The information contained in this website is for general information purposes only. While we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website.
Through this website you are able to link to other websites which are not under the control of Business For Home. We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them. Every effort is made to keep the website up and running smoothly. However, Business For Home takes no responsibility for, and will not be liable for, the website being temporarily unavailable due to technical issues beyond our control.
[/private_platinum]
About ViSalus
ViSalus is a healthy lifestyle company that is dedicated to Taking Weight Off The World, One Person At A Time, 10 Lbs. At A Time. Founded in 2005, ViSalus develops quality weight-management products and nutritional supplements that it markets and sells direct-to-consumers through an international sales force of independent promoters.
ViSalus markets its products in North America under the ViSalus® brand, and in the United Kingdom under the Vi™ brand through the Body by Vi Challenge™. ViSalus is headquartered in Los Angeles, California and Troy, Michigan and is majority-owned by Blyth, Inc. (NYSE: BTH).