WiBOO – The Brazilian Social Network Prepares To Go Global

Pedro Alexandre dos Santos, CEO, Wiboo


WiBOO – the Brazilian social network, which uses the Direct Selling model to distribute its e-commerce services, is in the final stage of a global launch.

Until the end of August, 2015 WiBOO will be available in English and Spanish with more languages to follow. WiBOO will also make available worldwide system to facilitate financial transactions between the company, its distributors and local businesses allowing credit card, electronic invoice and bank transfer payments.

WiBOO’s global expansion is a result of a huge success in Brazil where its Social Marketplace helps small, medium and large businesses survive and thrive in time of economic crisis.

The company’s e-commerce services allow businesses to offer discounts in virtual currency – WiBOO Coins that are earned by the customers within the WiBOO social network environment on base of engagement – postings, sharing, commenting, etc.

“WiBOO has created a truly revolutionary model of business – says Ben Popov, WiBOO’s Digital Marketing Consultant. Users of our social network are rewarded with WiBOO Coins for their activities such as Post, Like, Share, Comment, etc.

They can then use the virtual coins in our e-commerce environment to buy products and services with huge discount. It’s really business-customer win-win situation – the users get “free money” for their everyday social activities, which they can spend buying products and services with discount while the businesses experience constant flow of customers since the WiBOO Coins can be used only in our Social Marketplace.”

The WiBOO’s business model has been approved by private and governmental organizations in Brazil and is already a case study in some universities digital marketing programs throughout the country.

WiBOO’s global expansion is expected to replicate the company’s success worldwide helping businesses of all sizes conquer new customers, increase sales and reinforce their brand.

About WiBOO

WiBOO is a Social Marketplace (Social Network + E-Commerce), acquired and managed by the Intelligence Group Consulting – IGC, based in the city of Sao Jose dos Campos, Brazil.

IGC (Intelligence Group Consulting) primary business is consulting, juridical assistance and market research for the Direct Selling industry in Brazil as well as for foreign direct sales companies looking to enter the Brazilian marketplace.

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