Winnie & Kat Closes, Merges With La Senorita Jolie
Winnie & Kat, a casual, casual clothing line that used a direct sales model with independent stylists, has closed down. Founded by Diane Prince in her garage in 2012, the Malibu, California based company announced the closing of their virtual doors on July 15, 2015.
Founder and CEO Diane Prince has joined forces with women’s clothing designer and fashion expert Jennifer Dixon to collaborate on a new direct sales company, La Senorita Jolie. Price will oversee product development, marketing and social media at the new company.
The existing stylists of Winnie and Kat will now represent La Senorita Jolie, which also offers contemporary women’s clothing available through home parties, Stylist websites and trunk shows. La Senorita Jolie (LSJ) will also be incorporating many of Winnie & Kat’s core styles into LSJ's collection.
La Senorita Jolie was founded by Jennifer Dixon in 2013 who lived abroad and in New York City for 13 years working in fashion before returning to her southern roots in 2013 to pursue a dream of empowering women to build successful businesses as Independent Stylists. The company’s product line features casual apparel and accessories. LSJ is currently recruiting Founding Stylists for their direct sales division. LSJ Stylists earn 20-25% commission on personal sales.
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