The Free Business For Home App: Direct Selling News, Company Analysis and Market Data

Download for free:

Richard Goudis, CEO, Herbalife

Herbalife 90% Of USA Sales Are Consumer Based

Herbalife today announced that due to the dedication and diligence of its distributors, in May, 90 percent of United States sales were documented purchases by consumers, comprised of more than three million receipted retail transactions.

These results far exceed the 80 percent threshold called for in the Company’s agreement with the U.S. Federal Trade Commission.

The Company also announced that approximately 400,000 customers have converted or signed up as preferred members in the U.S. since the program began in October 2016.

“These figures should put an end to any questions regarding demand for our nutrition products and the strength of our go-to-market business model,”

said Richard P. Goudis, CEO, Herbalife Nutrition.

In the past ten months, Herbalife Nutrition created industry-leading technology and tools in partnership with its distributors to help them efficiently document retail sales.

The flexibility of the tools, built on a robust scalable infrastructure, has allowed the Company to track retail sales of products to end-users thereby allowing the Company to collect new marketing data, such as pricing, buying preferences and consumer purchase trends.

This critical information, most of which is new to the Company, will help create significant competitive advantages as Herbalife Nutrition leverages data analytics to provide enhanced, industry-leading personalized support to its distributors and customers.

While the 80 percent threshold is an annual test, the Company believes this one-time off-cycle announcement is important to share with distributors in order to recognize their significant role in achieving this May 2017 milestone. The Company notes, however, these results are based on the Company’s records and are subject to the review of the independent compliance auditor.

Premier global nutrition company, Herbalife (NYSE:HLF), today announced that due to the dedication and diligence of its distributors, in May, 90 percent of United States sales were documented purchases by consumers, comprised of more than three million receipted retail transactions. These results far exceed the 80 percent threshold called for in the Company’s agreement with the U.S. Federal Trade Commission. The Company also announced that approximately 400,000 customers have converted or signed up as preferred members in the U.S. since the program began in October 2016.

“These figures should put an end to any questions regarding demand for our nutrition products and the strength of our go-to-market business model,” said Richard P. Goudis, CEO, Herbalife Nutrition.

In the past ten months, Herbalife Nutrition created industry-leading technology and tools in partnership with its distributors to help them efficiently document retail sales. The flexibility of the tools, built on a robust scalable infrastructure, has allowed the Company to track retail sales of products to end-users thereby allowing the Company to collect new marketing data, such as pricing, buying preferences and consumer purchase trends. This critical information, most of which is new to the Company, will help create significant competitive advantages as Herbalife Nutrition leverages data analytics to provide enhanced, industry-leading personalized support to its distributors and customers.

While the 80 percent threshold is an annual test, the Company believes this one-time off-cycle announcement is important to share with distributors in order to recognize their significant role in achieving this May 2017 milestone. The Company notes, however, these results are based on the Company’s records and are subject to the review of the independent compliance auditor.

About Herbalife

Herbalife Nutrition is a global nutrition company whose purpose is to make the world healthier and happier. The Company has been on a mission for nutrition – changing people’s lives with great nutrition products & programs – since 1980.

Together with our Herbalife Nutrition independent distributors, we are committed to providing solutions to the worldwide problems of poor nutrition and obesity, an aging population, sky-rocketing public healthcare costs and a rise in entrepreneurs of all ages. We offer high-quality, science-backed products, most of which are produced in Company-operated facilities, one-on-one coaching with an Herbalife Nutrition independent distributor, and a supportive community approach that inspires customers to embrace a healthier, more active lifestyle.

Our targeted nutrition, weight-management, energy and fitness and personal care products are available exclusively to and through dedicated Herbalife Nutrition distributors in more than 90 countries.

Through its corporate social responsibility efforts, Herbalife Nutrition supports the Herbalife Family Foundation (HFF) and its Casa Herbalife programs to help bring good nutrition to children in need. The Company is also proud to sponsor more than 190 world-class athletes, teams and events around the globe, including Cristiano Ronaldo, the LA Galaxy, and numerous Olympic teams.

The company has over 8,000 employees worldwide, and its shares are traded on the New York Stock Exchange (NYSE:HLF) with net sales of approximately $4.5 billion in 2016. To learn more, visit Herbalife.com or IAmHerbalife.com.

Get more information, facts and figures about Herbalife, click here for the Herbalife overview.

Load more