Seacret Direct® Names Eddie Head As President And Expands Global Management Team

In a strategic move to ramp up support for flourishing global growth, Seacret Direct names Eddie Head as President and Chief Business Development Officer for the company worldwide.

Prior to Seacret, Eddie was President and Chief Strategy Officer for one of the top companies in direct sales, growing the company from a young startup to a $1B global leader in its category across 40+ countries and one of the top 30 direct sales companies globally.

He brings leadership to Seacret with a core commitment to the creation of self-led opportunity; a belief he states that “through the empowerment, education and connection of people and their desires, there can be massive change at the individual and ultimately, global scale.”

This aligns with the vision of Seacret founder and CEO, Izhak Ben Shabat, to touch lives around the world in an ever-expanding community of people in service to one another.

Finding strategic opportunities to enhance differentiation and add value to customers is a driver for Eddie who will collaborate to synergize common values and propositions at Seacret Direct as they expand their global management team.

“Eddie adds another layer of talent to our HQ staff in order to bring us up to speed and take us into the next level,”

reports Izhak Ben Shabat, Founder and CEO of Seacret Direct.

“With Eddie and the HQ team in place, Seacret Direct is positioned to serve a burgeoning global community of Agents who share the Seacret lifestyle.


As we step into the next decade, we plan to bring innovations, opportunities, and experiences to our community worldwide via Seacret, THE Lifestyle Company.”

About Seacret Direct

Founded in 2005, Seacret Direct develops, manufactures and sells premium nutrition and skincare products that combine Dead Sea minerals and other clean ingredients with new technologies and scientific breakthroughs. Exclusively manufactured in Israel, Seacret skincare products offer mineral combinations found only in the Dead Sea. Life By Seacret nutrition products are plant centered formulas and supplements for every body. The Seacret Escapes travel program rounds out the proposition of the lifestyle company serving an ever-expanding community.

Seacret products were sold in many countries before the company adopted the direct selling business model in 2011. Since then, Seacret continues to be recognized on the DSN Global 100 list for its global impact of the industry on economic and social realms. For more information, visit


Get more information, facts and figures about Seacret Direct, click here for the Seacret Direct overview.

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