Lyconet Partner myWorld Announces Pioneering Shopping Innovations

Lyconet’s partner myWorld fascinated stakeholders all around the world with the first myWorld Keynote, which took place on November 11, 2021. At this momentous online event, numerous innovations were announced, which will significantly revolutionize the myWorld shopping experience.

myWorld understands to keep its finger on the pulse of the times and to meet the changing expectations of its customers and Partners. The first myWorld Keynote therefore offered the perfect conditions to announce the planned and partly already implemented innovations to the numerous myWorld stakeholders.

“We are in the process of integrating exciting new technologies that will make the shopping experience much easier and more enjoyable for our customers – from registration to payment methods”, says Sharif Omar, CEO myWorld International.

myWorld Shopping Lists

myWorld puts an end to the era of conventional apps for creating lists and delights its customers with a new convenient feature that – once checked out – is an essential part in everyday life: The myWorld shopping lists.

This myWorld feature allows the myWorld customers to create and edit personalized shopping lists directly in the myWorld app or on the desktop. The best about it:

The lists are synchronized automatically so that you have the current version of your shopping lists with you always and everywhere. What sounds simple turns out to be a technically sophisticated solution that continuously processes shopping behavior in the background.

myWorld Plug-in

With the myWorld Plug-in, myWorld has implemented a convenient feature for all those who love online shopping. The myWorld Plug-in is an extension for desktop browsers, for example Chrome, Safari and Firefox, that lets myWorld customers know when they visit the online shop of a myWorld Partner.

It also shows them shopping benefits like Cashback and Shopping Points, which they can collect when purchasing in the respective online shop. In addition, the myWorld Plug-in informs you when a Partner is among the results of an online search and whether this Partner is currently offering specials for myWorld customers.

myWorld OneTouch

One single action and the purchase is already booked – it is as simple as it sounds. With myWorld OneTouch, myWorld makes the shopping experience for its customers and Partners even more automated and therefore even more comfortable.

The myWorld OneTouch is a pioneering card linking system, which makes cashless payment possible, while the myWorld customers’ purchase as well as his shopping benefits are booked in the background – all that with just one single action.

myWorld customers only need to add a credit or debit card in their myWorld profile and select it in their Apple Wallet or in their Google Play Wallet when purchasing, or they use the plastic card. myWorld OneTouch starts in Great Britain and Ireland, where you can already register via

After the myWorld Keynote is before the myWorld Keynote

But myWorld is not yet satisfied with these great innovations. Therefore, the team is working on a simplification of the myWorld registration at the same time. Moreover, you can already register at myWorld through various social media channels – on the desktop for example via Facebook and Google, in the myWorld app additionally via the personal Apple account.
With all these innovations, the myWorld Benefit Program gets even more attractive for customers and Partners, of which also Lyconet Marketers can benefit from.

“The more interesting the product – in our case the myWorld Benefit Program –, the more potential myWorld customers and Partners can we reel in thanks to our dedicated Lyconet Marketers”, Mario Kapun, CEO Lyconet, is pleased to say.

You can definitely remain curious, because the next myWorld Keynote is sure to come.

About Lyconet

The Lyconet brand offers those who are interested the opportunity to establish one’s own business as an independent entrepreneur, to enthuse consumers across the world with the benefits of the myWorld Benefit Program and to sell customer loyalty programs to small and medium-sized enterprises.

As a marketing specialist, Lyconet provides a wide range of professional training, services and tools, in order to offer its sales partners (Lyconet Marketers) the best possible support in their business activities.

Lyconet thereby ensures that the myWorld Shopping Community is continuously expanded in terms of Customers and Partners while more and more Lyconet Marketers are joining Lyconet. For more information please visit


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