PM-International Invests $22 million In US infrastructure

New Hub will Create New Jobs and Strengthen Community Ties
PM-International is expanding its footprint in the US with a new state-of-the-art facility in Florida. Ranked #6 in the current “DSN Global 100” ranking of the top-selling companies in its industry worldwide, PM-International’s latest move marks a milestone in its global expansion strategy and underlines the company’s commitment to meeting the increasing demands of its growing customer and distributor base across North and South America.
Founded in Germany in 1993, PM-International distributes its products from over 45 subsidiaries on 6 continents. The family business started its expansion into the American continent in 2019, when it opened its Headquarters Americas in Sarasota, Florida. The expansion to Manatee County, Florida will serve as a key hub for PM-International’s operations in the Americas, encompassing administrative offices, a flagship direct sales center, a cutting-edge fulfilment center and a highest quality GMP Production to streamline the distribution of its FitLine health and wellness products. In the medium term, the company will create 400-500 new jobs.
The expansion is part of a $22 million investment plan, which includes $9.5 million dedicated to securing construction grounds for the new headquarters and warehouse space. The project will consist of three phases, with the first phase representing the $22 million investment. Upon completion of the second and the third phase, the total investment is planned to reach $50 million, ensuring the facility’s capacity to support long-term growth.

As PM-International continues its global expansion phase, the company has made history by winning the Bravo International Growth Award an unprecedented four consecutive times, recognizing it as the fastest-growing international company in its industry – a first in the award’s history, which is given out by Direct Selling News.
Rolf Sorg, Founder & CEO of PMInternational said:
“Our new facility in Florida is more than just an expansion; it is a statement of our dedication to our growth plans in the Americas and our belief in its potential. Today, we are starting the next chapter of PM-International’s journey in the Americas. This investment reflects our core mission of improving lives, both through our premium products and through the economic opportunities we create.”

Ryan Chamberlin, a member of the Florida House of Representatives for District 24 said:
“As an elected member of the Florida House I am proud to support world class companies in the Direct Sales industry. PM-International sets one of the highest standards of excellence regarding their products and entrepreneurial opportunity that I have ever seen. We welcome them to Florida and the United States.”
The project reflects PM-International’s broader vision to exceed $1 billion in sales in the Americas and contribute to the company’s goal of achieving $5 billion in global revenue by 2027. The company’s expansion will strengthen its position as a leading player in the health and wellness industry while reinforcing its ongoing support for direct sales partners and customers throughout the Americas.

Denzel Bock, PM’s General Manager of Sales for the USA said:
“This expansion marks an exciting chapter for PM-International in the Americas. By establishing a stateof-the-art facility in Florida, we’re not only enhancing our operational efficiency but also creating a stronger foundation to support our growing network of partners and customers. This strategic move positions us to meet the increasing demand for our FitLine products.”
The Manatee County facility will also include PM Labs, the company’s first dedicated lab space in the Americas. PM Labs will ensure the highest quality and consistency across PM-International’s product line by housing advanced testing and product development capabilities on-site. The lab underscores the company’s commitment to delivering science-backed, rigorously tested products to consumers. Furthermore, PM-International is proud to announce that their German quality products are soon proudly “Made in USA” with an in-house production starting February 2025.

David Wensinger, Chief Operations and Finance Officer for PM-International Americas, emphasized the company’s commitment to creating a positive impact in the local community:
“The creation of PM Labs represents a significant milestone in our commitment to excellence. To ensure the high quality standard, we are establishing our first in-house quality control lab. This is a major step forward in ensuring that every product we manufacture meets the highest standards of quality and safety.
This initiative, combined with our existing GMP-certified facility, underscores our dedication to delivering products that our customers can trust. Furthermore, pursuing Safe Quality Food (SQF) certification demonstrates our continuous effort to raise the bar and set new benchmarks for quality assurance in our industry.”
In keeping with PM-International’s dedication to sustainability, the new headquarters will incorporate environmentally conscious solutions, including energy-efficient lighting, advanced HVAC systems, and renewable energy technology to reduce its carbon footprint.
Founded in Germany in 1993, PM-International has grown into a global powerhouse with operations spanning six continents. The company’s exclusive Nutrient Transport Concept (NTC®) represents the company’s core competency and over 30 years of experience in product development: it delivers the nutrients when they are needed and where they are needed – to the cellular level, from inside and outside. With over 900 million products sold worldwide, FitLine has become a trusted brand for health-conscious consumers and top athletes alike.
About PM-International
Since 1993, PM-International develops and distributes a premium range of scientifically formulated products for health, fitness and beauty under its FitLine® brand – many of which have a patented technology. More than 900 million FitLine® products have been sold worldwide. Headquartered in Luxembourg, the family business distributes its products from over 45 subsidiaries on 6 continents.
The exclusive Nutrient Transport Concept (NTC®) represents the company’s core competency and over 30 years of experience in product development: it delivers the nutrients when they are needed and where they are needed – to the cellular level, from inside and outside. To guarantee a continuous high product quality, the products are regularly and independently tested by ELAB Analytics GmbH.
Via the QR code on the packaging, consumers can directly review information about the analysis. We believe that PM-International is still the only company that offers this level of transparency. More than 1,000 top athletes from over 85 disciplines and 40 nations trust in FitLine products. FitLine is the official supplier of numerous sports organizations and national teams, such as the ATP Tour for men’s elite tennis, the German, Austrian, and Canadian Ski Associations (DSV, ÖSV, ACA), the German Cycling Federation (BDR), the German Athletics Association (DLV), the Royal Belgian Handball Federation (URBH), and many others, with some of them for more than 20 years. Further information can be found under: www.pm-international.com
Get more information, facts and figures about PM-International, click here for the PM-International overview.
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