Powerful Message From the U.S. Capitol: DSA CEO Dave Grimaldi to ANMP Attendees

DSA CEO Dave Grimaldi Calls on Network Marketing Professionals to Unite Against Regulatory Threats

Washington, D.C., and Dallas, TX — Speaking directly from under the dome of the United States Capitol in Washington, D.C., Dave Grimaldi, CEO of the Direct Selling Association (DSA), delivered a powerful video message to the packed ballroom in Dallas, Texas, filled with field leader entrepreneurs, executives, and other industry leaders at the Association of Network Marketing Professionals (ANMP) Annual Awards Gala at the recent ANMP 2025 Convention in August.

Although unable to attend in person, Grimaldi’s powerful remarks electrified the evening — spotlighting the urgent regulatory battles facing the profession, his commitment to defending the profession, and the collective strength that will be required to defend the business model of direct selling.

📺 Watch Dave Grimaldi’s full message from Capitol Hill at the ANMP 2025 Conference in Dallas: [August 16, 2025]

With introduction by ANMP President Garrett McGrath, watch DSA CEO Dave Grimaldi speak from 12:50 – 23:05

Advocacy From the Capitol to the Field

Grimaldi began by reminding attendees that he is no stranger to the channel, recalling his early start selling ACN wireline service while in college. That experience, he said, gave him firsthand insight into the tenacity, opportunity, and personal growth that direct selling makes possible, and the benefits it can bring to many lives.

Now, as CEO of the DSA, he emphasized that this same opportunity is “under threat” — with proposed legislation in statehouses and rulemaking at the Federal Trade Commission that could severely restrict how the business opportunity is shared.

“Preserving the business opportunity — which is underpinned by free speech — is paramount,” 

Grimaldi said. 

“We cannot do it alone. It’s going to take all of us.”

Key Themes From Grimaldi’s Message

• Regulatory Pushback:
  Ongoing negotiations in Delaware and with the FTC highlight the profession’s need to actively defend itself from unintended consequences of poorly conceived policies.
• Unity Across the Field:
  Grimaldi underscored that the DSA is not only about corporate executives but also about field leaders and the millions who represent products and services across the U.S.
• Education & Resources:
  Recent DSA initiatives include webinars on AI, e-commerce, state coalitions, and compliance — tools designed to help companies and leaders stay ahead in a fast-changing environment.
• Personal Commitment:
  Grimaldi pledged to visit companies, meet leaders face-to-face, and keep communication lines open: “I want to touch and feel the products you’re selling. I want to hear from everyone.”

A Call to Action

The message concluded with an invitation for industry leaders to participate in upcoming DSA Hill Days in Washington and compliance seminars later this year, ensuring the channel has a strong, united voice where it matters most.

About Dave Grimaldi

Before joining the DSA, Dave Grimaldi held senior roles in Congress, the White House administration, and most recently served as Executive Vice President at the Blockchain Association. His experience in both public policy and disruptive innovation – as well as his eagerness to listen, understand, to be accessible to all, to meet and get involved with both companies and the field, while rolling up his sleeves to do the hard work ahead – brings a breath of fresh air and unique perspective to safeguarding and advancing the direct selling channel.

👉 Watch the full video now and hear Dave Grimaldi’s Capitol Hill message to the profession, shared at the ANMP 2025 Conference in Dallas (watch Dave speak from 12:50 – 23:05).

About the Direct Selling Association (DSA)

The Direct Selling Association (DSA) is the national trade association for companies that market products and services directly to consumers through an independent, entrepreneurial sales force. DSA serves to promote, protect and police the direct selling industry while helping direct selling companies and their independent salesforce become more successful. DSA provides educational opportunities for direct selling professionals and works with Congress, government agencies, consumer protection organizations and others on behalf of its member companies. 

About the Association of Network Marketing Professionals (ANMP)

The Association of Network Marketing Professionals (ANMP) is the premier association uniting the network marketing professionals community worldwide since 2004. ANMP provides ongoing educational resources, training conferences, and opportunities to help professionals grow their businesses, develop skills, level up and promote ethical practices. The organization unites distributors, field leaders, company owners, executives, and other stakeholders with the goal to elevate the profession’s public awareness, credibility and global reach—promoting the belief that “Strength Comes From Unity”.