Beachbody truly is what this industry is about; Peers helping peers live better, longer more quality lives with the empowerment of a billion dollar corporation. The products get results and can be recognized by almost everyone due to TBB's massive infomercial campaign. Anyone with a keen marketing mind can make a good living getting these products to those who will benefit from them. Other companies are trying to copycat TBB success by producing knock off, cheaper versions of TBB flagship meal replacement shake, but fail to come close to it's quality. One could become a coach simply for the discount and be totally content with never trying to build any retail. Or, one could build a small income fairly quick to fund a specific project. The opportunity creates ENDLESS possibilities to excel. Just plug in YOUR reason.