New ViSalus Ambassador Marco Passanante Leads European Expansion

Marco Passanante,Visalus


Only a short time after holding its Vi Germany and Vi Austria pre-launch event in Frankfurt, ViSalus announced today that Berlin’s Marco Passanante, a successful European entrepreneur who started promoting Vi’s PROJECT 10™ Challenge in June 2014, has become the second Vi Promoter in the German market to achieve the prestigious Ambassador leadership rank*.

Over the past five years, Marco has been a top earner in Europe’s network marketing industry, a journey that opened up new opportunities to impact lives with Vi, including the chance to work with Vi Co-Founder and Global Ambassador, Nick Sarnicola.

“I was drawn to Nick’s leadership and the company’s mission and how they helped children through PROJECT 10 Kids,” said Marco. “The idea that I could be a part of transforming thousands of people not only financially but also physically really resonated with me.”

The importance of leading a healthy lifestyle was engrained into Marco in his youth. “I grew up as an athlete—a soccer goalkeeper,” he said. “I learned about how to eat right, how to sacrifice, and how to pursue your passions with tremendous hard work. Vi gives me the opportunity to Challenge others to improve their lives by using these same lessons.”

Today, the 31-year-old Passanante has used this strong work ethic to become a Vi Ambassador just months after joining the company*. “I had to build my team from scratch with new leaders since the markets in my former company were closed to 90% of my people, and so we knew it would take a lot of hard work to get there. From the moment I woke up to the moment before bed, I was working on growing my business and trying to lead by example. Nick’s guidance and encouragement had a huge impact by teaching me leadership strategies and the importance of always being laser focused.”

When asked what achieving the Ambassador rank means to him, Marco said, “I’m really excited, of course. It also reminds me that failure isn’t an option. Normal people do their best, but successful people do whatever it takes. I am very passionate about not just building our Germany and Austria businesses but also our future countries in Europe and the rest of our existing markets.”

With his next goal of becoming a 5-Star Ambassador by the end of March 2015*, Marco already knows his path will involve much work, perseverance and traveling. This September, for example, he will be traveling to Houston, Texas to attend Vitality, ViSalus’s largest global event.

“Vitality will be the first huge event experience for my team—it will be a grand slam in terms of us really experiencing Vi leadership and culture all at one time,” said Marco. “I was made for this industry, and I’ve been very successful in it for a long time, but throughout it all, I’ve held onto my values and my integrity. I have a heart for helping people, and Vi’s culture fits me 100 percent. I truly feel that Vi is my home.”


*Results not typical. Achievements in earnings depend upon many factors, such as hard work, determination, financial resources and social contacts.

About ViSalus

ViSalus, Inc. is a healthy lifestyle company that is dedicated to Challenging the World… 10 lbs. at a Time. Founded in 2005, ViSalus develops high-quality weight-management products and nutritional supplements that it markets and sells direct-to-consumers through an international sales force of independent promoters. ViSalus markets its products in North America under the ViSalus® brand and in Europe under the Vi™ brand, through the Body by Vi Challenge®. ViSalus is headquartered in Los Angeles, California and Troy, Michigan and is majority-owned by Blyth, Inc. (NYSE: BTH). For more information about ViSalus, please visit and follow the Vi-Community on Facebook ( and Twitter (@ViSalus).

Cautionary Note Regarding Forward-Looking Statements

This press release may contain forward-looking statements. Forward-looking statements are not assurances of future performance and may be identified by words or phrases such as anticipates, intends, expects, believes and will, and similar words and phrases.  Examples of forward-looking statements in this press release include, among others, the expectation of Mr. Passanante’s efforts to achieve higher ranks and have a positive effect on ViSalus’s future growth and success in its European expansion. Forward-looking statements are subject to a number of factors that could cause actual results and/or the timing of events to differ materially from those set forth in this press release.  Additional information about the risk factors to which we are exposed and other factors that may adversely affect these forward-looking statements is contained in the reports and filings of Blyth, Inc. (Blyth) with the Securities and Exchange Commission, including Blyth's Quarterly Report on Form 10-Q for the quarterly period ended March 31, 2014. Investors should not place undue reliance on forward-looking statements as predictions of future results. We undertake no obligation to update or revise any forward-looking statements to reflect developments or information obtained after the date of this press release except as otherwise required by law.

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