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Melanie-Maxfield-Huscroft, Younique, CEO

Younique Reaches 100k Presenter Milestone, Exceeds Founders’ Projections


Younique, a cosmetics direct sales company dedicated to motivating, empowering and validating women, reached and surpassed the 100,000 Presenter (independent sales representative) milestone yesterday, which also happened to be the company’s two year anniversary of welcoming its first Presenter.

View the live Presenter tracker here (scroll to bottom of page) to see how many new Presenters have joined the Younique family since the 100,000 milestone was achieved on Monday, September 29.

“I have witnessed several companies reach the 100,000 milestone, but personally I have never been around one that did it in two years,” said Derek Maxfield, Younique Founder and CEO.

In a personal email to Younique Presenters, Maxfield stated, “It’s simply incredible, and it’s because all of you are incredible! We have a mission to accomplish of uplifting, empowering and validating women across the globe and so, of course, numbers do matter.”

He then shared with Younique Presenters a special aerial shot “thank you” video in which employees lined up to form a “100k” in a grass field nearby corporate headquarters in Lehi, Utah.

About Younique

Younique Products is the first direct sales company to market and sell almost exclusively through the use of social media. Since its inception in September 2012, Younique has earned increasing recognition for its bestselling product the original Moodstruck 3D Fiber Lashes. The company’s product philosophy of Nature. Love. Science.ensures that its line of cosmetics and skin care products are always found at the intersection of the best that science and nature has to offer. Founded by a brother-sister team—Derek Maxfield and Melanie Huscroft—Younique’s mission is to Uplift, Empower and Validate women.

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