Edmark Opens Branch in Zimbabwe
Edmark Group of Companies, a multi-million dollar Malaysian MLM company with a market presence in over 25 countries, officially opened a branch in Harare at a colourful ceremony at the weekend attended by hundreds of people involved in multi-level marketing of its various products.
The company boasts itself as the only multi-level marketing company in the Philippines with its own six-storey building worth $8M in the middle of Quezon City’s business hub.
To date, Edmark’s multi-level marketing business caters to its distributors through its extensive number of branches and 22 franchise centres across the Philippines.
In 2004, the company’s multi-level marketing arm ventured into international expansion starting off with its first branch in downtown Dubai, United Arab Emirates. In 2008, Edmark brought the MLM business to Accra, Ghana in Africa. Nigeria followed suit on the following year and that accelerated the company’s expansion to neighboring African countries.
There are a total 16 Edmark branches in Africa including the ones in Kumasi, Ghana; Abidjan, Cote d’Ivoire; Nairobi, Kenya; Lome, Togo; Khartoum, Sudan; Kampala, Uganda; Ouagadougou, Burkina Faso; Addis Ababa, Ethiopia, two branches in Cameroon (Yaoundé and Douala); and five branches in Nigeria (Lagos, Abuja, Port Harcourt, Onitsha, and Kano).
With over 300 000 active distributors worldwide, Edmark markets healthy living products. In Zimbabwe Edmark will also venture into real estate development, with the establishment of its newest company Edmark City. Edmark City is set to carve out an upscale high-rise and residential-commercial cluster.
Speaking at the official opening of their offices in central business district of Zimbabwe’s capital, Edmark CEO Sam Low Ban Chai said: “This growth spurt encouraged the company to bring the MLM business to its very home country by opening branches in Selangor and Kota Kinabalu in Malaysia recently. Edmark is also geared to open soon in Tanzania and South Africa. Edmark International has since it was established provided equal opportunities, right training, and an empowering environment for everyone.”
General manager and crown manager for the Zimbabwe office, Hama Blessing Chesa, said in an interview that some of the popular products being marketed include Shake Off Phyto Fibre which is a detox and cleansing product.
“It is the fastest and convenient way of eliminating congested waste matter from the body that also prevents constipation and colon cancer,” Chesa said.
Other products include MRT (Meal Replacement Therapy) for fat burning and Splina Liquid Chlophyll, a bestseller which helps balance acids, nutrients and amino acids in the body.