LifeVantage Appoints Justin Rose New Chief Sales Officer

Darren Jensen, Lifevantage, CEO


LifeVantage Corporation announced today that Justin Rose has been named Chief Sales Officer for the company. Mr. Rose’s appointment was effective July 21, 2015.

Mr. Rose has enjoyed a long and successful career in the direct selling industry, having served for 26 years in senior sales and marketing roles at Nu Skin Enterprises, USANA Health Sciences, Melaleuca Inc., and Aveda.

He most recently served as Senior Vice President of Sales and Field Development at Shaklee Corporation where he was responsible for regional sales development, sales incentives, distributor events and recognition, call center operations, and field training and support for North America.

“LifeVantage is uniquely positioned as one of the leading product-driven business opportunities in the direct selling industry,” said Rose. “I look forward to enhancing the partnership between the Distributors in the field and the corporate office by implementing programs and incentives that better align field performance with corporate objectives, and stimulate the company’s long-term growth.”

“Justin Rose has a proven track record of successfully developing regional sales teams and executing field training programs that generate unity and stimulate growth,” said LifeVantage President and Chief Executive Officer Darren Jensen.

“Although we followed different career paths within the direct selling industry, our paths have crossed throughout the years, and we are both excited about the opportunity to join forces. Justin will play an integral role as a member of the new leadership team being assembled to stimulate the future growth of LifeVantage.”

About LifeVantage Corporation

LifeVantage Corporation (Nasdaq: LFVN), is a science based network marketing company dedicated to visionary science that looks to transform health, wellness and anti-aging internally and externally at the cellular level. The company is the maker of Protandim®, the Nrf2 Synergizer® patented dietary supplement, the TrueScience™ Anti-Aging Skin Care Regimen, Canine Health, and the AXIO™ energy product line. LifeVantage was founded in 2003 and is headquartered in Salt Lake City, Utah. For more information please visit

Get more information, facts and figures about LifeVantage, click here for the LifeVantage overview.

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