Troy Warren of LetsTalkBusinessRadio.Com learned today that Momentis International has hired Muzafer Najfi as its Executive VP of Sales & Field Development as the company unveils what it calls Momentis 2.0.
According to Muzafer Momentis 2.0 refers to its launch into the Anti-Aging industry and is only the beginning.
Momentis International led by CEO Andy McWilliams and President Mike Adams began with humble beginnings in 2010 mostly focused on the home services sector.
As of 2015 the company is fortunate enough to own its own technology behind the success of its new skincare line (Mrejuvenate) instead of leasing it or reselling it via another manufacturer white label style.
It might not be such a big surprise why Momentis International is now focusing on Anti-Aging as the industry has turned into almost a half Trillion dollar market annually.
According to AARP, there are now over 100 million people of the Baby Boomer generation over the age of 50 in America representing almost one third of its population.
Further AARP quotes In 2011, the first of the baby boomers reached what used to be known as retirement age. And for the next 18 years, boomers will be turning 65 at a rate of about 10,000 a day. As this unique cohort grows older, it will likely transform the institutions of aging — just as it has done to other aspects of American life.”
Najfi commented that the company is in development of Brain and Body products to compliment its skincare line going into 2016.