Nerium Launches EHT Brain Health Product In Canada

Nerium, CMO, Amber Olson Rourke


Nerium International, a leading relationship marketing company specializing in scientifically advanced, age-defying products, announced the launch of EHTNatural Health Product in Canada.

The product helps support cognitive function and memory in adults with a groundbreaking formula that includes Ginkgo Biloba and an exclusive, patented Coffee Arabica Seed Extract.

Rooted in the biomedical research of the world's leading scientists, dermatologists and formulation chemists, Nerium International's anti-aging products combine the best of both science and nature.

Dr. Jeffry Stock, Princeton University Professor of Molecular Biology, discovered and patented this particular coffee seed extract after 20 years of research.

EHT was identified for its ability to protect against normal mental decline and boost overall brain wellness, said Dr. Stock.

The EHT™ Natural Health Product is formulated with other key ingredients for increased brain performance including vitamins B6, B12, D3, Ginkgo Biloba, magnesium citrate, selenium and alpha lipoic acid.

EHT helps to:

  • Enhance cognitive function in adults
  • Enhance memory in adults
  • Support peripheral circulation
  • Metabolize carbohydrates, fats and proteins

Since launching, Nerium International has been committed to creating products that help fight the normal aging process, said Amber Olson Rourke, Chief Marketing Officer.

However, normal aging affects more than just the skin; it impacts other parts of the body that help us feel young, like brain function. Our company is now going beyond the face and body to combat the effects of natural aging both inside and out, providing a more comprehensive routine for our customers with the launch of EHT Natural Health Product in Canada.

Decline in brain wellness is caused by several factors—including aging, poor diet, alcohol consumption and environmental stressors. This damage can cause memory loss, slower reaction times and diminished alertness.

In the U.S., Nerium worked with athletes Steve Weatherford (former punter, New York Giants) and Sidney Rice (former wide receiver, Seattle Seahawks), who agreed to donate their brains to science to help call attention to the impact of sports-related brain trauma and the importance of brain wellness for everyone.   

EHT Natural Health Product will be available for purchase in May 2016 for $114.95 CAD, and joins Nerium's portfolio of anti-aging products for face and body including Age-Defying Night Cream, Optimera™ Formula, Age-Defying Day Cream, Optimera™  Formula and Firming Body Contour Cream.

About Nerium International

Nerium International, LLC, headquartered in Addison, Texas, is a relationship marketing company that markets breakthrough products validated by science. Since its August 2011 launch, Nerium has reached record-breaking sales and earned industry accolades, while building a loyal customer base of millions in the U.S., Canada, Mexico and South Korea. Nerium debuted on Inc. magazine's 34th annual Inc. 500 List of America's fastest-growing, privately held companies as the No.1 consumer products and services company. Nerium was also ranked No.12 on the list overall. Led by an award-winning executive team with more than 220 years of collective industry experience, Nerium International is committed to developing and distributing anti-aging products that are rooted in real science, produce real results and improve consumers' lives.

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