We hear it far too often: Millennials are lazy, self-absorbed, indulgent, entitled, could buy houses if it weren’t for the amount of avocado toast they purchase…
I could go on and on. But I won’t, because I’m sick of repeating these lies. What I see – and what others would do well to see – is that Millennials are curious, ready to disrupt the system, ready to make a better world for themselves and for others.
Long story short: Millennials are a breath of fresh air.
That’s why we, in the direct sales industry, need to take notice of the wealth of talents this generation bring to the table – and, in the process, learn from them.
Millennials don’t want the same lives their parents had. Flexibility is key. They’re challenging the status quo with questions like: why should you have to spend time commuting to an office only to sit in a cubicle all day with limited human interaction?
Why should someone else dictate your hours? If you’re getting the job done, why do you need to sit around? If you’re working hard but the guy in the cube next to you slacks off, why are you both getting paid the same? All valid questions – and all things you’ve probably touted as a benefit of direct sales.
Millennials have different financial concerns than what most of us grew up with. They came of age during the most crippling recession since the Great Depression. They keenly remember their own worries during the housing crisis, and many of them face substantial student loan debt or educational costs. What on earth is attractive about a career in which someone else limits what they can earn?
Millennials also are open to new opportunities – and no, not just business opportunities. They’ve grown up learning new ideas and technologies and these behaviors are second nature to them.
They’re eager to look at things in new ways and, in some instances, they put the rest of us to shame when it comes to personal development.
Nerium’s Co-Founder and Chief Marketing Officer, Amber Olson Rourke, recognized that a younger generation could gain a great deal from this book and contributed a section dedicated specifically to young people. This generation recognizes the value of hard work, and that small actions add up to large impacts.
The Slight Edge philosophy aligns perfectly with this mindset.
The next time you see a young adult snapping a selfie or enjoying avocado toast, don’t roll your eyes: open your eyes to the possibility of a new mindset, and ask yourself the questions I’ve outlined above. You’ll find that you have more in common with this generation than you think.