PM-International Opens New Asia-Pacific HQ in Singapore

On Monday 13 October 2025, PM-International, a direct selling company with its international headquarters in Schengen, Luxembourg, officially inaugurated its new Asia-Pacific (APAC) headquarters in Singapore with a ribbon-cutting ceremony.

Founded in Germany in 1993, PM-International started expanding into Asia-Pacific in 2012, with the opening of its very first subsidiary in Malaysia. Three years later, in 2015, the company established its first APAC headquarters in Singapore. By 2019, continued success and rapid business expansion required a move into larger facilities to accommodate the growth of team partners across the region, noted the company. Since then, PM-International’s expansion and revenues have “multiplied exponentially“, with a reported average sales growth of 50.6% each year between 2015 and 2024.

Now, PM-International has strengthened its regional presence with a €22 million investment to purchase its own office space for its new APAC headquarters. The space for the new headquarters covers a total of around 1,000 m2.

During the ribbon-cutting ceremony, CEO and founder Rolf Sorg underlined the importance of the APAC region and partners in PM-International’s global strategy:

“If you stay consistent and have the right desire and goals, you can make it. Our distributors and team in the Asia-Pacific region have demonstrated this impressively. I am honoured and deeply thankful for their commitment and burning desire!”

He described the inauguration of the new headquarters as “a historical moment, opening a new chapter and right base for future growth in this market.”

PM-International reported that more than 700 people attended the event, including top leaders, distributors and guests. Guest of honour, Prince Hiroaki Fushimi of Japan, described as “a long-time friend“ of Rolf and Vicki Sorg, highlighted the strong relationships PM-International has cultivated in the region.

According to the company, the APAC region in general is a cornerstone of the global direct selling industry. The new headquarters in Singapore is part of PM-International’s broader global investment strategy, which aims to provide distributors with the infrastructure and tools needed to succeed in the long term. By June 2024, the company had invested more than €40 million worldwide in infrastructure projects, and further commitments have since followed. In January 2025, PM-International announced an investment of $22 million for the first construction phase of its new Americas headquarters, including land acquisition, with an additional $28 million planned for the second and third phases of the expansion.

PM-International noted that, together, these investments underscore the company’s vision to become market leader in the development and distribution of high-quality products for health, fitness and beauty, and demonstrate its dedication to sustainable, long-term growth.

About PM-International

PM-International AG develops and sells high-quality and largely patented products for health, fitness and beauty from the inside and outside under its own brand FitLine®. The company’s core competence is the Nutrient Transport Concept: The exclusive Nutrient Transport Concept (NTC®) delivers the nutrients exactly when they are needed and where they are needed – to the cellular level, from the inside and out. In order to ensure a consistently high product quality, PM-International has the products continuously checked independently by ELAB Analytics GmbH. By scanning a QR code on the product packaging, the product consumer is taken directly to a web page of ELAB Analytics GmbH and can view the analyses. For more information please visit www.PM-International.com

SOURCE: Chronicle.lu