Sheri McCoy Of Avon Makes 50 Most Powerful Women In Business

 

CNN Money recently released their list of the 50 most powerful women in business with Sharon McCoy of Avon making number #19 on the list. 

McCoy joined Avon in April 2012 from Johnson & Johnson to turn around the direct seller of beauty products. McCoy has exited underperforming countries like South Korea and Vietnam but remains committed to other parts of Asia and to Latin America, where door-to-door selling resonates and represents a moneymaking opportunity for everyday women.

Avon Products, Inc, known simply as Avon, is an American international manufacturer and distributor of beauty, household, and personal care products sold through representatives in over 140 countries across the world. As of 2012, Avon had annual sales of $10.7 billion worldwide. It is the fifth-largest beauty company and second largest direct selling enterprise in the world, with 6.4 million representatives. Their Ding Dong Avon Calling advertising campaign, which ran from the mid-1950s to 1967, has been called one of the most deeply ingrained brand identities of the past century