Nerium International™, a leader in age-defying products, celebrated the grand opening of its Korean Brand Center with a ribbon cutting ceremony held on Tuesday, June 23, 2015. On hand at the ceremony included Roy Truett, President of International; BJ Choi, General Manager of Korea; Dennis Windsor, Chief Networking Officer; Mark Smith, Chief Field Officer; as well as Nerium Brand Partner leaders and key partners.
Asia-Pacific is one of the most important regions for relationship marketing. We have a large Korean base of Brand Partners in the US, and we are thrilled to bring our winning combination of opportunity and cutting-edge, proprietary products into a country that we feel is a leader in the skincare industry, said President of International, Roy Truett.
Since its launch in 2011 in the United States, Nerium has grown at an extraordinary rate, has experienced record-breaking sales and built a loyal customer base of millions.
The new Brand Center allows consumers to learn more about Nerium's products and serves as a resource center for Nerium's Brand Partners that sell the products, training them with advanced relationship marketing tools and materials to help them grow their personal businesses. The Brand Center, which is 8,500 square feet, is completely furnished for Brand Partners' successful business.
Nerium International plans to sell the company's OptimeraTM line of products, which will be available beginning July 16. The line includes a night cream and a day cream that both contain the patented SIG-1273® that comes from 20 years of research by Dr. Jeffry Stock, a Princeton University professor, and was perfected after 1,272 versions. The products also include the exclusive SAL-14™ extract, a botanically-based blend featuring Biden pilosa.
About Nerium International:
Nerium International™, LLC, headquartered in Addison, Texas, is a relationship marketing company that markets breakthrough products validated by science. Since its August 2011 launch in the U.S., Nerium has reached record-breaking sales and earned industry accolades while building millions of consumer fans along the way. Led by an award-winning executive team with more than 200 years of collective industry experience, Nerium is committed to developing and distributing anti-aging products that are rooted in real science, produce real results, and improve consumers' lives. For more information, please visit https://www.nerium.com.