ORGANO Announces New Preferred Customer Program

Organo Gold, Executive Team, CEO Bernardo Chua, Holton Buggs, Shane Morand


ORGANO, the gourmet coffee company that caters to consumers active lifestyles, today announced a new Preferred Customer (“PC”) program that allows customers to receive a 25 percent discount on the retail purchase of any ORGANO™ product.

A Preferred Customer is defined as a retail customer that participates in the Company’s monthly auto-ship program, with recurring purchases. This new PC program is now available in the U.S., Canada and Mexico.

“Our Preferred Customer program rewards our loyal customers – with a discount on the products they love along with the convenience of automated monthly shipments,” stated Bernardo Chua, Founder and Chief Executive Officer of ORGANO™.  “As important, it is a strategic business tool that offers our Independent Distributors the opportunity to diversify and expand their businesses.”

According to a North American consumer survey by Bond Brand Loyalty, 76 percent of consumers stated that loyalty programs are part of their brand relationship.

“ORGANO™ Independent Distributors’ business will benefit from the stronger customer base that the Preferred Customer program delivers,” added ORGANO™ Co-Founder Shane Morand.

“This program provides our customers an enhanced ORGANO™ experience and is an additional option to be part of the ORGANO™ Family,” stated Holton Buggs, Executive Vice President of International Sales ORGANO™.


Founded in 2008, ORGANO™ remains focused on its mission to bring the treasures of the earth to the people of the world with premium products that help them live a divine lifestyle.  ORGANO™ defines that as balance and maximum happiness in the areas of life – financial, family, social, mental, and physical.

We meet this mission through the principles of the Napoleon Hill Foundation, with which the Company has a long-standing and exclusive collaboration. ORGANO™ offers its suite of products through its Independent Distributor network and to consumers through its retail and Preferred Customer programs in the United States, Canada and Mexico.

Get more information, facts and figures about Organo, click here for the Organo overview.

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