Steve & Gina Merritt Lead Historic RISE UP Virtual Convention at Worre Studios

THIS IS IT Team Propels LifeWave to Unprecedented Growth and Sets Their Sights on One Million Members in 2025

Steve and Gina Merritt, alongside their powerhouse THIS IS IT Team, hosted the RISE UP Virtual Convention at Worre Studios in Las Vegas, marking a defining moment in network marketing history. As the leaders of LifeWave’s #1 fastest-growing team, the Merritts cast a bold vision—one million members in 2025. The momentum is unstoppable. The growth is undeniable. The industry has never seen anything like it.

RISE UP Virtual Convention Recap Video:

The RISE UP Convention was more than an event—it was a movement. The energy in the room was electric as leaders, entrepreneurs, and visionaries aligned with the most lucrative opportunity in network marketing today. Attendees received elite-level strategies, leadership training, and industry insights from LifeWave’s most powerful leaders.

Matt and Kim Curtis ignited the event with a high-energy message on the power of dreaming big, challenging attendees to RISE UP and refuse to settle for anything less than success.

Then, came one of the most historic moments of the weekend. David Schmidt, CEO and inventor of X39, addressed the crowd via hologram technology, honoring THIS IS IT Team as the fastest-growing team in LifeWave. He credited their one-product focus on X39 for their record-breaking duplication and growth.

Meredith Berkich, President of LifeWave, took the stage with unwavering conviction, declaring,

“I absolutely know unicorns when I see them, and Steve and Gina are unicorns on steroids!”

She reinforced the power of following the right leadership, stating:

“That is what gives you the confidence and realization that if you follow the leaders, success is inevitable.”

Dr. Tony Smith, Senior Presidential Director, delivered a powerful message on why he believes X39 is the most advanced wearable technology in network marketing today. He made it clear—this product is transforming lives, and there has never been a better time to be part of LifeWave.

Steve Merritt,  a 36-year industry legend, took the stage and broke down LifeWave’s compensation plan with precision. Having helped 274 individuals become millionaires, he laid out exactly why he feels this is the most lucrative opportunity in the industry today.

Terry Beatley proved that prior network marketing experience isn’t needed to win in LifeWave. She reached the highest rank at record speed, proving that with the right system, success is inevitable.

Scott and Renita Brannan followed with their remarkable journey of reaching the highest rank in under two months, declaring,

“God has put the potential in you to succeed. You just have to go after it.”

Mike and Sahi Hernandez delivered a deeply emotional story of transformation, sharing how their lives were forever changed after meeting Steve and Gina Merritt. Now one of the fastest-growing couples in LifeWave, they credit the system, leadership, and belief that drove them to success.

Cathie Firestone a serial entrepreneur, made it crystal clear—she feels that LifeWave is the best risk-to-reward business model today.

Brooke Robinson took center stage and challenged attendees to take ownership of their future. She reminded them that they are entrepreneurs, and the decision to fully commit will define the legacy they leave behind.

Haroldo Darelli, LifeWave’s Sales Manager, confirmed THIS IS IT Team’s staggering growth, noting their dominance in top global income and enrollment rankings in LifeWave. He stated that THIS IS IT Team makes up one in three of the top 50 global income earners in all of LifeWave, three in five of the top 50 enrollers, and two in three of the top 50 income earners are part of THIS IS IT Team. The data proves it—THIS IS IT Team is leading the way at LifeWave at an unprecedented rate.

Stuart Johnson, CEO of Direct Selling News, stood before the RISE UP audience and delivered one of the most profound industry validations of the weekend. He confirmed that LifeWave will receive the #1 Growth Company award at this year’s BRAVO Awards—for the second consecutive year.

Rick and Kerri Roberson delivered a message that sent shockwaves through the room. Rick shared a bold call to action, declaring,

“Share the message with strength and stop backing down from the people that have all the answers and none of the money.”

Danny and Diane McDaniel took the mic and delivered one of the most hard-hitting presentations of the event, breaking down the layers of conviction, the mindset required to win, and what it takes to dominate in LifeWave.

Ken and Lynn Robinson reinforced that LifeWave’s product and opportunity are unlike anything they have ever seen. They made it clear—implementing the THIS IS IT System is the key to scaling at lightning speed.

Andy and Mandy Hosier shared their journey to Elite Status, showing how helping others reach the highest ranks is the secret to explosive growth.

Kendall Weldon delivered exactly what the audience wanted to hear—how she skyrocketed to the highest rank in just 14 days. She laid out her step-by-step strategy, proving that bold action leads to extraordinary results.

Then came Gina Merritt,one of the most powerful women in network marketing today. She commanded the stage with unshakable confidence, declaring that LifeWave is the single greatest opportunity in the industry. With fire in her voice, she made it absolutely clear that the THIS IS IT System accelerates success faster than ever before. She left the audience fired up, charged with belief, and ready to take action.

Following RISE UP, LifeWave is experiencing another massive surge in global growth. The momentum ignited at the event is now spreading into Europe and Asia, fueled by the life-changing testimonies of X39 and the THIS IS IT System: the movement is unstoppable!

LifeWave has skyrocketed from $20 million to over $600 million in revenue in just four years. Ranked among the Top Momentum Companies, in network marketing by Business For Home, LifeWave is setting new standards for success.

David Schmidt, visionary founder of LifeWave and inventor of X39 with 130+ patents and groundbreaking studies, has dedicated himself to the success of LifeWave to revolutionize the industry and lead in health innovation. For more information on X39 technology, clinical studies, and the LifeWave opportunity, check out their overview.